Preamble &
Atelier Launch
Preamble &
Atelier Launch
Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Preamble Collection AF 23'
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Project overview
Brief
The objective was to capture the essence of Preamble, a collection rooted in experimental amalgamation of material exploration fused with wearability. The aim was to make idividual videos for each outfit for an immersive website experience and Reels for social media engagement
Idea
The shoot focused on showcasing the design diversity of BLONI. The project involved capturing 360-degree videos to provide an immersive and interactive experience on BLONI's website. Additionally, three dynamic reels were created to showcase the sub-collections within Preamble: heat-sensitive outfits, reflective outfits, and summer outfits. These reels were tailored specifically for the Instagram launch, leveraging captivating visuals and futuristic aesthetics to engage the audience.
Result
The BLONI Preamble Collection shoot and digital content creation project successfully captured the brand's vision of merging past and future, tradition and futurism. 360-degree videos, and dynamic reels highlighted the innovative craftsmanship, design elements, and gender-neutral approach of the collection. BLONI's unwavering commitment to ethics and the evolution of wearability further solidified their position as a trailblazer in the fashion industry.
Thermochromic textiles
Experience the captivating beauty of heat sensitive outfits in action. This reel showcases the mesmerizing colour shifts, imprints, and outlines that emerge when these innovative fabrics react to temperatures. Through expert shooting and editing, we bring to life the evolving synergy between your body and the garment, highlighting the personalized body interpretations these textiles offer. Prepare to be enthralled.
Reflective Outfits
Experience the allure of BLONI's reflective sari among other captivating reflective outfits. Our fashion reel showcases the innovative material that effortlessly blends style and technology. Watch as abstracted outlines and radiant surfaces mesmerize, bringing a touch of artistry and a futuristic edge to fashion. Prepare to be captivated by these remarkable, reflective ensembles.
Vaporising into Mist
A Bloni exhibit at Nature Morte, Delhi. A testament to innovation, The creations here pushes the boundaries of creativity and challenge conventional notions of artistic expression. It showcases boundary-breaking art, design, and craft pieces. The displayed objects defy traditional categorisations, reflecting the ongoing erosion of barriers between various fields in the visual and plastic arts.
Summer Collection
Discover the essence of laid-back summer styles infused with a key simplicity. Our reel showcases innovative materials that effortlessly combine comfort and fashion. Embrace the breezy vibes as these remarkable fabrics create a harmonious blend of style and ease.
Making of Bloni Atelier
From its inception to its final polished look. This comprehensive documentary reek delves into every aspect of the construction process and interior design, showcasing the meticulous attention to detail. With live sounds artfully integrated, every scene comes to life, creating an authentic and immersive experience. Witness the transformation from mere concept to a stunning reality.
REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
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REELS
Thermochromic textiles
Thermochromic textiles
Experience the captivating beauty of heat sensitive outfits in action. This reel showcases the mesmerising colour shifts, imprints, and outlines that emerge when these innovative fabrics react to temperatures. Through expert shooting and editing, we bring to life the evolving synergy between your body and the garment, highlighting the personalized body interpretations these textiles offer. Prepare to be enthralled.
Experience the captivating beauty of heat sensitive outfits in action. This reel showcases the mesmerising colour shifts, imprints, and outlines that emerge when these innovative fabrics react to temperatures. Through expert shooting and editing, we bring to life the evolving synergy between your body and the garment, highlighting the personalized body interpretations these textiles offer. Prepare to be enthralled.
Reflective Outfits
Reflective Outfits
Experience the allure of BLONI's reflective sari among other captivating reflective outfits. Our fashion reel showcases the innovative material that effortlessly blends style and technology. Watch as abstracted outlines and radiant surfaces mesmerize, bringing a touch of artistry and a futuristic edge to fashion. Prepare to be captivated by these remarkable, reflective ensembles.
Experience the allure of BLONI's reflective sari among other captivating reflective outfits. Our fashion reel showcases the innovative material that effortlessly blends style and technology. Watch as abstracted outlines and radiant surfaces mesmerize, bringing a touch of artistry and a futuristic edge to fashion. Prepare to be captivated by these remarkable, reflective ensembles.
Summer Collection
Summer Collection
Discover the essence of laid-back summer styles infused with a key simplicity. Our reel showcases innovative materials that effortlessly combine comfort and fashion. Embrace the breezy vibes as these remarkable fabrics create a harmonious blend of style and ease.
Discover the essence of laid-back summer styles infused with a key simplicity. Our reel showcases innovative materials that effortlessly combine comfort and fashion. Embrace the breezy vibes as these remarkable fabrics create a harmonious blend of style and ease.
Vaporising into Mist
Vaporising into Mist
A Bloni exhibit at Nature Morte, Delhi. A testament to innovation, The creations here pushes the boundaries of creativity and challenge conventional notions of artistic expression. It showcases boundary-breaking art, design, and craft pieces. The displayed objects defy traditional categorisations, reflecting the ongoing erosion of barriers between various fields in the visual and plastic arts.
A Bloni exhibit at Nature Morte, Delhi. A testament to innovation, The creations here pushes the boundaries of creativity and challenge conventional notions of artistic expression. It showcases boundary-breaking art, design, and craft pieces. The displayed objects defy traditional categorisations, reflecting the ongoing erosion of barriers between various fields in the visual and plastic arts.
Making of Bloni Atelier
Making of Bloni Atelier
From its inception to its final polished look. This comprehensive documentary reek delves into every aspect of the construction process and interior design, showcasing the meticulous attention to detail. With live sounds artfully integrated, every scene comes to life, creating an authentic and immersive experience. Witness the transformation from mere concept to a stunning reality.
From its inception to its final polished look. This comprehensive documentary reek delves into every aspect of the construction process and interior design, showcasing the meticulous attention to detail. With live sounds artfully integrated, every scene comes to life, creating an authentic and immersive experience. Witness the transformation from mere concept to a stunning reality.
Recent work with Bloni
Recent work with Bloni
Work with Akshat Bansal, founder of the "Future-focused fashion with historical soul" brand, to create captivating digital content for their social media. Developed reels showcasing the design process at atelier, the electrifying Men's Fashion Weekend show in Goa, and captivating process videos highlighting the craftsmanship behind each garment. This project brought Bloni's unique vision to life and generated buzz across social media platforms.
Work with Akshat Bansal, founder of the "Future-focused fashion with historical soul" brand, to create captivating digital content for their social media. Developed reels showcasing the design process at atelier, the electrifying Men's Fashion Weekend show in Goa, and captivating process videos highlighting the craftsmanship behind each garment. This project brought Bloni's unique vision to life and generated buzz across social media platforms.
