Grains to smiles
Services
Year
2024
Location
North, East and West India
Client
Project overview
Brief
Assigned to capture the impact stories of Akshaya Patra, serving mid-day meals to 2.2 million children daily across India. The project involved covering 10 cities to document cooking, delivery, and the impact of their efforts. In order to make series of dcoumentries for each city
Idea
We aimed to showcase the journey of these meals, from grains to smiles. This included filming the centralized kitchens, interacting with dedicated staff, and visiting schools in remote villages where the meals are served. Among other deliveries we came up with the idea of 'Grains to smiles"
Result
The film is a visual narrative of how basic grains are transformed into nutritious meals, transported to remote locations, and ultimately bringing smiles to children's faces. It highlights the positive impact these meals have on the children's education, physical well-being, and overall happiness.